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With season two of TV’s The Apprentice now a distant memory, Jennifer Barnett ’05MBA says that the reality series just isn’t as much fun without Goizueta and Emory contestants on the show. Season two ended in December 2004 and featured Kevin Allen ’00MBA and Stacie Upchurch ’90C as cast members, in addition to Wes Moss, a private wealth manager who teaches at Emory’s Center for Lifelong Learning. Barnett wrote a well-received account of Allen’s time on the show for Goizueta’s web site. Check out her Kevin Watch articles at: http://goizueta.emory.edu/pressroom/kevin_watch/about.html

Barnett says that Associate Dean Kembrel Jones ’00MBA asked her to write Kevin Watch, after she was selected as one of a handful of business school students and alumni to write about her MBA experience for the online version of BusinessWeek magazine. She contributes six articles a year to the business magazine’s web site, addressing such topics as admissions and internships.

Today, Barnett remains committed to her time on Goizueta’s new Core Values Council, a group of eight full-time MBA students who work to involve the MBA Programs’s values—Community, Team, Diversity, Rigor, Accountability, Integrity, and Courage—in all facets of school life. “Our goals have included communicating the core values to current students as well as creating application and interview questions that will attract new students who share our vision.” The next step will be tapping a new council to address the next class’s key initiatives.

After graduation, Barnett jokes that there is life beyond reality TV. She plans to continue contributing to the BusinessWeek web site, offering her perspective as an MBA alum. She is currently finishing a business book. However, the topic remains under wraps. With a double concentration in innovation and marketing, Barnett is currently pursuing a position that will incorporate both of her business interests.

—Myra A. Thomas

Jennifer Barnett ‘05MBA, center, with The Apprentice contestants Wes Moss, left, and Kevin Allen ‘00MBA.
	Final Kevin Watch For four months, I wrote about Kevin Allen on The Apprentice. I praised his accomplishments and character, I sympathized with his mistakes, and watched each episode three or four times. But I never met him. Until now. Before he spoke to a BBA group last month, we met for a brief photo shoot with fellow Apprentice (and genuine nice guy) Wes. We spoke a little about what he’s doing now (counseling companies on diversity, and producing movies and TV with my fave Apprentice girl, Ivana), but then he turned the focus on me, thoughtfully asking about my concentration and career goals. The talk was fascinating. The best thing about doing the show? The connections. The worst? Two words-—shower cam. While his contract states that NBC and the Donald own him “in perpetuity forever and ever throughout the universe,” Kevin’s managed to break out on his own. Although he’s still “a broke law student,” the opportunities seem to be rolling in. And for good reason. Even though he would have preferred to come in second, and admits that the editing, sequestered environment, and Truman-Show-like producer interference prevented him from being completely himself, I think we can all agree that his performance was phenomenal. I can’t imagine anyone representing Goizueta better. —Jennifer Barnett

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