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Rewards of risk



Hope Eyre ’99MBA
Senior Manager, Business Development, IBM Alliance, Capgemini
Washington, D.C.


It was a Sunday night in 1999 and Hope Eyre ‘99MBA, who had just graduated with an MBA from Goizueta Business School, was anticipating the beginning of a new work week and her first day on the job as a human resources consultant for SAP, the German Enterprise Resource Planning (ERP) software company. The one-time software technical writer had earned a business degree with the daunting ambition of changing careers, possibly to application development. This was her first chance to see if she could cut it. Then the telephone rang. It was SAP human resources wanting to know if Eyre would, instead, like to work as the exclusive assistant to one of the company’s executives. Could she fly to Central Florida the next day to meet with him? “I thought, this is the strangest thing,” recalls Eyre, who has an undergraduate degree in journalism from Purdue University. “But I really didn’t want to be a consultant, so I agreed.”

Opportunity comes calling when you least expect it. As it turns out, Eyre’s new boss, Chris Larsen, ran sales for SAP’s North American manufacturing sector and he needed an assistant to help with the launch of SAP’s main brand of software, SAP Business Suite. He chose Eyre because she, like him, had spent time working at Dun & Bradstreet Software. Her new job description: To do whatever Larsen needed. “He built this executive team, and we basically started a little company to launch this flagship brand,” recalls Eyre. “Wherever the executive team went, I went. Chris Larsen introduced me to all of the top executives in the firm. It was very intimidating, but it taught me how you act and network at an executive level. We wrote marketing plans and a business plan. After six months, we did the promotion and launched the product.”

Larsen then went on to become president of SAP’s North American business unit and Eyre spent the next five years in other areas of SAP, honing her business development skills in a variety of industries, from oil and gas to pharmaceuticals. “I learned to be a professional consultative salesperson,” she explains. Three months ago, Eyre joined Capgemini, a French consulting firm, where she is developing business for IBM’s brand products for Capgemini’s consulting practices within the manufacturing, telecommunications, media, and entertainment industries. She is considering one day using her high-tech business experience at a venture capital firm.

An avid art buff who frequents museums and galleries near her Dupont Circle home in Washington, D.C., Eyre says her Goizueta MBA education taught her the language of business that enabled her to confidently interact with senior executives and contribute to her work environment and career.

—Diana Drake

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